It Let’s talk

I turn complexity into visual systems that make sense at first glance

  • Brand Identity
  • Art Direction
  • Packaging Design
  • Visual Systems
  • Website Design
  • AI-Creation

I bring strategic thinking together with contemporary design, turning complex ideas into expressive, functional solutions

  • Messier
  • From within
  • Tonka
  • Hagrompf
  • Artelle

My approach

I help every brand find a visual language of its own

Every project starts with research and keeps going until the idea turns up. Strategy becomes a concept, and the concept a whole system: identity, packaging, AI-driven creative, digital products.

Every brand already has a story. My job is to make it recognisable.

Services

  • Brand strategy
    • Tone of voice
    • Brand DNA
    • Positioning
    • Naming
    • Brand persona
    • Audience
  • Visual identity
    • Graphic devices
    • Logo
    • Typography
    • Colour palette
    • Art direction
    • Visual language
  • Web design
    • Visual identity
    • Responsive design
    • Typographic grid
    • Prototyping
    • Competitor analysis
    • Wireframe
  • AI images and video
    • Illustration
    • Sound design
    • AI fashion shoots
    • AI still life
    • AI environments
    • AI video

Portfolio

The visual identity of Artelle, a wedding planning agency

For the Artelle team every event is a piece of work in its own right, where the idea meets flawless execution. Their approach goes past organising: they build an atmosphere, and a different level of experience.

  • Messier

    Brand type

  • From within

    Brand type

  • Tonka

    Brand type

  • Hagrompf

    Brand type
See more work Let’s talk

The steps

  1. 1. Brief

    I get into what the project asks for, the business goals and the expectations, to work out which way to go.

  2. 2. Research

    I study the audience, the market and the context, looking for room for a strong answer.

  3. 3. Concept

    I set the direction, build the idea of the project and a system that carries the brand’s character.

  4. 4. Design

    I design identity, packaging, websites and everything else, keeping the visual language coherent.

  5. 5. Delivery

    I hand over the finished material and help you put the design into the brand’s life.

Contact

Write to me

info@bybucolo.com

Let’s work together

bybucolo.com

by_bucolo

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